WGSN na mídia
Nostalgia Millennial no mercado de beleza
January 15, 2021
Um retorno à estética dos anos 1990 e 2000 como uma busca pelo conforto lá vivido. – Julia Curan, WGSN Mindset Consultant
Farm to face: o que sua rotina de beleza tem a ver com sustentabilidade?
January 14, 2021
Marcas que contribuem social e ambientalmente e que são transparentes […] atrairão consumidores cada vez mais conscientes de seu impacto – Bruna Ortega, Account Manager WGSN
Conheça seis projetos que criaram áreas verdes em lares urbanos
January 8, 2021
“Como não voltaremos a viajar tão cedo, as pessoas querem ter em casa aquele recanto bonito das pousadas”- Luisa Loyola, WGSN.
Pandemia turbina fuga das cidades
January 11, 2021
“Com a pandemia, o papel da grande cidade foi ainda mais questionado” – Stefano Arpassy, Consultor da WGSN Mindset.
5 trends for 2021 and beyond: Fashion
January 14, 2021
From the circular sneaker to the AI Aqua digital shade, our five key trends for 2021 reflect the engines of future product design.
Glasses, an essential accessory for any ‘look’
January 5, 2021
“Times of uncertainty make consumers look for clothes and accessories that help them feel protected” – Mariana Santiloni, WGSN
The store of the future will have sensory stimulation, augmented reality and flexibility
December 20, 2020
“As more people struggle, retailers must seek new ways to minimize waste and increase connection with local communities.”- Rosalina Villanueva, WGSN
Cansados de las pantallas: por qué la virtualidad nos tiene exhaustos
December 2, 2020
“Hay algo muy singular en las relaciones no digitales que es muy probable que el entorno digital no pueda reproducir.” – Stefano Arpassy, WGSN Mindset Consultant
Celebrity Skincare Is Booming But How Far Can You Trust The Products?
January 7, 2021
Refinery29: “Beauty shoppers are very discerning and know their products, formulation, ingredients and benefits well, so they will be highly vocal on shopping sites and beauty forums.” – Jenni Middleton,...
Retail predictions 2021: Experts forecast food, plastic and climate-smart trends
January 6, 2021
Food Navigator: “We expect a rise in the ‘Climatarian Diet’, one of our trends for 2021 that reflects efforts brands, retailers and consumers are making to reduce negative climate impact...
Six lockdown interior trends that are here to stay for 2021
December 21, 2020
The Telegraph: “Modular room dividers, partitions and curtains can help to delineate space and absorb sound, but the ideal of an open-plan loft is over.” – Lisa White, Director of...
Hot cocoa bombs are the perfect storm of viral food trends
December 19, 2020
The Washington Post: “It has a sensory engagement that is very of-the-moment.” – Kara Nielsen, Food & Drink Director
This is our pajama moment
December 18, 2020
The Washington Post: “We’re wanting to invest more in the home and what we wear there. If we’re in all day, the value of what we wear changes, and their significance.” ...
How an L.A. TikTok star turned a granny-square challenge into a crowdsourced cardigan
December 11, 2020
Los Angeles Times: “It’s about making heirloom pieces that are made to last, upcycling, re-purposing and thriftiness,” – Charlotte Casey, Senior Knitwear Strategist,
Changing suit: how men’s formalwear has pivoted for Covid
December 11, 2020
Drapers: “To get many consumers back into tailoring, the category will have to be easier to wear at home.” – Nick Paget, Senior Menswear Strategist
The Unsung Fashion Hero Of 2020? You Already Own It
November 30, 2020
Refinery29: “From a trend point of view, the shirt goes hand in hand with the Great Outdoors look that continues to gain traction as we long for nature and wilderness.” –...
When Gold Prices Go Up, Jewelry Prices Follow
November 17, 2020
The Washington Post: “The challenge will be in creating fun and highly creative design solutions.” – Jane Collins
How the Face Mask Took Over Fashion
November 17, 2020
GQ: “We had seen a number of anti-pollution masks emerge from both the active and fashion markets,” – Claire Foster, Head of Footwear & Accessories
Is TikTok Killing ‘Millennial’ Beauty?
November 13, 2020
Glamour: “Gen Z want to be assured that what they are buying will work for their skin and hair, and that’s why we’re seeing this shift,” – Jenni Middleton, Director...
At-home beauty tech sees a lockdown boom
November 10, 2020
“Brands can connect with skintelligent consumers who want to understand their skin better” – Jenni Middleton,