Blog

BeautyColourBrandWGSN
Discover the Key Colours for Beauty for A/W 27/28
WGSN, Coloro and British Beauty Week are proud to partner to launch the Key Colours for Beauty for A/W 27/28.
Inside Out
ColourConsumer BehaviourRetailMarketingProduct Design
How to emotionally connect with consumers through colour
How do emotion and colour influence brand-consumer relationships?
WGSN Insider WGSN Insider •
The Devil Wears Prada
ColourConsumer BehaviourRetailProduct Design
Why colour forecasting is critical to product success
Long story short, colour should never be an afterthought.
WGSN Insider WGSN Insider •
The five Key Colours for S/S 27
FashionColourRetailWGSN
The S/S 27 Key Colours have landed
The latest WGSN x Coloro Key Colours forecast is here – here’s what you need to know.
WGSN original image
ColourMarketingProduct DesignWGSN
Colour of the Year 2027: Luminous Blue
Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
Behind the scenes at a WGSN x Coloro colour workshops
ColourProduct DesignWGSN
Behind the scenes: How we forecast the WGSN x Coloro Colour of the Year and seasonal Key Colours
Get exclusive insights from our latest Global Colour Workshop
WGSN original image
FashionColour
A/W 25/26 Catwalk Colour Trends
Your cheat sheet to the A/W 25/26 catwalk colour trends is here!
wgsn-coloro-how-the-key-colours-are-chosen
ColourWGSN
WGSN + Coloro: How the Key Colours are chosen
Join WGSN and Coloro behind the scenes of the expert selection process for the Colour of the Year and Key Colours.
WGSN Insider WGSN Insider •
global-colour-forecast-aw-26-27
ColourConsumer BehaviourWGSN
Key Colours A/W 26/27
Discover WGSN and Coloro’s Key Colours for A/W 26/27, which will reflect the need for balance, excitement and stability and explore how these colours will be essential across industries and regions, shaping trends and influencing decision-making around the world.
WGSN Insider WGSN Insider •