Kim Cupido
Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
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Becky Stevenson, WGSN Marketing Director, and Dr Yiting Duan, University of Leeds Fashion Marketing and Brand Communication lecturer, sat down to discuss the changing landscape of the creative industry and what this means for emerging talent.
Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
Bogotá Fashion Week has once again proven to be a vibrant crossroads of heritage and playful innovation. This season, the runways reflected a dialogue between the earth-inspired textures and an upbeat, climate-bending aesthetic, as Colombian designers are redefining the regional wardrobe with a global perspective.
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As we journey towards 2021, technology will not just be about what it can do, but what we can do with it.
In our increasingly visual age where we have a surplus of information and a shortage of time, color will be an increasingly important way to cut through the noise.