Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
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Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
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Business leaders and brands must plan to get ahead as legislation continues to roll out.
Paris Fashion Week closed this S/S 24 catwalk season, bringing a balance between familiar and new and decorated and striped-back design.
Quality was front and centre at Milan Fashion Week, with brands showcasing their expertise in categories including leather, tailoring and knitwear. See a few of the trends confirmed by WGSN's experts.
Is TikTok a good incubator for talent? Can AI create the perfect pop song? Kelly Betts, editor of BBC Introducing, tells us in this episode.
Following New York, LFW also showcases a range of design directions that feed off its exciting creativity. WGSN subscribers can access our experts’ coverage in real-time on the WGSN Fashion Feed, but today we bring you a few S/S 24 trend confirmations.
WGSN takes our podcast on the road to hear from curators, designers and studios at the 21st edition of the event.