Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
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Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
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Beauty tech, the impact of meta realities and how 3D fashion is reshaping the supply chain. That and more on today’s episode.
As parts of the world open up, our global team of experts highlight the rising cities for 2022, from Goa’s flourishing creative scene to city safaris in Nairobi.
Smartphone brands are known to release new colours of a product months after its initial launch. But does this really entice new buyers even though the tech is the same?
The impact of global warming on coffee, e-commerce in Southeast Asia and returning to pre-pandemic retail. That and more on today’s episode.
NFTs could be heading to Instagram in the near term. After the metaverse, this signals the mainstreaming of NFTs.
WGSN looks ahead to A/W 22/23, highlighting the key colours that emerged during the recent fashion weeks in Paris and Milan.