Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
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Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
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WGSN CEO Carla Buzasi’s conversation with Sally Joyce, trend design lead of womenswear at British multinational retailer Marks & Spencer, explores trend forecasting within Marks & Spencer and how it’s used WGSN to stay relevant among new cohorts and the fast pace of trend cycles.
Solar innovations from around the globe are making the sun an increasingly reliable and affordable power source.
Exploring the finer details of the intimates and lingerie market is our special guest host Francesca Muston, VP of Fashion at WGSN.
WGSN CEO Carla Buzasi and Dor Skuler, CEO and co-founder of Intuition Robotics, discuss the future of aged care and AI’s role in it.
Get inspired by WGSN’s new pint-sized fashion category guide created by our on-the-ground trend experts across the major fashion capitals.
From #Cottagecore and #Barbiecore to #Gothcore, WGSN analysts take a data deep-dive into the rise of 'core' aesthetics, the beloved trends that people are talking about right now, where they began and what’s coming up next.