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Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
Latest
Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
More reads
The nextovers trend, future youth fashion and key trends for S/S crafts. That and more on today’s episode.
Amy Powney, creative director at Mother of Pearl, shares how she embarked on her sustainable fashion journey and remains on it despite mounting challenges.
We’re expecting Digital Lavender, WGSN’s Colour of the Year for 2023, to appear in all aspects of our lives. So what would that look like in our interior spaces?
Investing in menswear, Gen Z habits and lifestyles and the future of camo. That and more on today’s episode.
With fashion week approaching, be inspired by the City of Lights with our top insider tips and hidden gems.
The pet industry in 2023, the growing halal beauty market and preparing for press previews. That and more on today’s episode.

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