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Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
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Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
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Plastic pollution is a huge problem. WGSN examines the issue and explores industry solutions that can make a real impact.
Trends may come and go, but often they exist in a cyclical fashion. Explore trends of the past, current and future with Mike Lee, co-founder and co-CEO of Alpha Food Labs.
Solar-powered tech, strategic CMF and the growth of wellness tech in the home. That and more on today’s episode.
The cost of living and footwear, enhancing sentimental value of products and plant-based fabrics. That and more on today’s episode.
The WGSN Sustainability Glossary provides definitions for key concepts and terminology related to environmental, social and economical sustainability throughout the whole supply chain.
Our S/S Culture Guide highlights must-see events coming up around the world, from exhibitions exploring social and political matters to the standout shows for design inspiration. 

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