Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
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Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
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Having risen in the rankings of top cities to live in and attracting new talent, Lisbon has a laid-back vibe, eco-conscious lifestyle shops and inventive gastronomic experiences.
In recent history, pink has been designated ‘feminine’, but that is no longer the case. The colour is being embraced across all genders and demographics.
Street style from around the world, festival fashion and what we’re drinking this summer. That and more on today’s episode.
Lights, darks and all the shades in between… Discover different pairings of colours with purple.
The impact of inflation and surging gas prices, the future of transportation and the effect of travel disruption on clothing purchases. That and more on today’s episode.
After pastel pinks dominated e-commerce assortments during the pandemic, digital-friendly brights have taken over the catwalks and social media. Pastels are in decline as the market shifts into bright, medium and dark pink. Using our AI-driven TrendCurve+ methodology, we spotlight pink apparel in the US women’s market…