Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
Latest
Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
Popular
More reads
Is talking about death still taboo today? WGSN opens a conversation to explore the shifting mindsets about death and dying.
This month the WGSN regional team was on the ground covering THAIFEX - Anuga Asia 2023, Asia’s largest and most comprehensive food and drink trade show where Thai entrepreneurs, large businesses, SMEs and startups bring their products and services to domestic and international markets. WGSN-forecasted trends were…
Join us as we take you around Ibiza, a coastal destination with an irresistible mix of fashion, music, food and wellness rooted in unique bohemian heritage.
The Meta business model, subscriptions for device ownership and avoiding subscription pitfalls. That and more on today’s episode.
Discover the must-know strategies that allow your customers to “continually peel back layers and layers” of the offline retail experience with guest Simon Mitchell of Sybarite.
Adding a homemade touch to interiors, here are the top five brands you need to know to get your fill of the Painterly Patterns trend
Get monthly trend insights
Sign up to receive the monthly trend round-up from WGSN, from Consumer Insight to Fashion, Beauty, Interiors, Food & Drink, Sports & Outdoor and Consumer Tech delivered straight to your inbox.