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Introducing The Restorers, one of the fastest-growing 2028 Future Consumer archetypes.
Lip care has been treated as an afterthought for too long, but the data tells a different story. In our latest white paper with The Ordinary, we explore why lip care is entering its ‘skinification’ era and what that means for brands.
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Indian consumers are redefining retail value. As cost-of-living pressures rise alongside growing aspirations, spending is becoming more intentional. The best deal is no longer the cheapest, but the one that delivers maximum benefit across quality, utility and longevity.
WGSN has partnered with olfactory technology leader Osmo to bottle WGSN’s 2026 Top Trend: Unserious Everything.
Discover how WGSN partners with Coloro, the global leader in colour excellence, to define and deliver Colour of the Year 2028 and S/S 28 Key Colours.
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Steve Tidball, co-founder of Vollebak, discusses the brand’s design philosophy that resulted in innovations such as the 100 Year Hoodie, Apocalypse Jacket and more.
Discover the best of Chicago’s thriving community-focused fashion, retail and culture scene, handpicked by our local expert Tyler McClelland.
In partnership with Coloro – The Color Code, we unveil the Key Colors for S/S 25.
Ensuring CMF diversity, using personas to define strategy and addressing demand for sustainable tech. That and more on today’s episode.
Discover the key trends, insights and interviews from Milan Design Week 2023.
Helen Edwards, adjunct associate professor of marketing at London Business School, shares how to detect early-stage trends from the fringes and track them to the masses.

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